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Eric Bischoff teaming up with The Blues Brothers

Posted in: MISC News
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Mar 25, 2014 - 10:55 AM

MX Digital has scored an exclusive partnership with Blues Brothers Approved Ventures for online gaming properties. The deal includes Dan Aykroyd, who played Elwood Blues in two movies, will deliver promotional support.

Hollywood Reporter ran a quote from MX Digital partner Eric Bischoff about the new deal. "We are really excited to add the Blues Brothers to our catalog of games," MX Digital partner Eric Bischoff said. "As a fan, and having been a part of the television audience when the Blues Brothers made television, feature film and music history, we are very proud to be able to bring this brand to fans around the world in our game formats, and honored to be working with the legendary Dan Aykroyd and Judy Belushi." Read more at HollywoodReporter.com.

Powell's POV: Bischoff and Jason Hervey purchased a 50 percent equity stake in MX digital. A press release at the time labeled the company a developer of interactive, casino, and betting games for online and mobile platforms. They have also released games that feature David Hasselhoff and Hulk Hogan. They have future games with James Dean, Chuck Norris, Joe Frazier, and Dennis Rodman.

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