WWE gets access to new Twitter multimedia service

Twitter announced today that WWE is one of only 12 companies that will be able to embed multimedia into their Twitter posts, allowing those companies better use of their 140 character limit. You learn the other 11 ompanies and how the system works at http://www.fastcompany.com/1840272/twitter-partners-with-new-york-times-wwe-buzzfeed-and-dailymotion-for-expanded-tweets?partner=gnews.

Shore's Slant: I saw the announcement from WWE on Twitter, but it didn't click what this was until I read this release. Very cool stuff. I wonder how much of WWE putting over Twitter has to do with this deal.