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Jim Ross comments on the WWE's declining pay-per-view numbers, a potential WWE Network, says Edge is not a lock for WrestleMania 26

Posted in: WWE News
By By Jason Powell
Nov 5, 2009 - 10:13 PM

WWE Hall of Famer Jim Ross updated the blog section of JRsbarbq.com. The following items are among the highlights.

-Ross on the WWE pay-per-view numbers: "PPV business....it is and always has been attraction driven. It also is affected by the disposable income folks have for an expendable entity. For example, we don't HAVE to watch every PPV on TV but we HAVE to have housing and food.

"PPV's coming at us fans with such frequency is challenging to. process, prioritize and to afford. However, with the PPV business being such a vital part of any wrestling organization's bottom line, I would be surprised to see the number of PPV's decrease. So, it will come back to providing the consumer with what they are willing to and can purchase which will always be attraction driven fueled by button pushing creative which is no exact science."

Powell's POV: Sure, the economy and the frequency of pay-per-view events is a factor. So is UFC biting into the pay-per-view consumer budget in some cases. For that matter, so is the tired creative approach that features the same guys in main event matches month after month after month.

-Ross on a possible WWE Network: "WWE TV Network...to me it seems as this is a logical progression for WWE in the future. If I had to place a bet, I would bet that WWE having their own TV channel on cable and satellite would happen sometime Sooner than later. I don't know when this channel would launch but I do know that WWE has plenty of programming to help start a network. Plus new, non live event programming can be facilitated much like ESPN has done with their, seemingly, zillion hours of original programming that they produce for their multiple platforms."

Powell's POV: It's an interesting concept that the WWE officials who held the conference call teased, yet eventually mentioned that it was still in the preliminary talking stage. It's something the company should explore, but it sounds like it's a long way off.

-Ross on Edge: "I think Edge being 100 percent by Wrestlemania 26 is going to be a photo finish and I hope that I am wrong on that assumption. Edge had taken his game to another level prior to his injury and he will no doubt return to the ring fresher and ready to turn more heads if he makes sure that he is totally healthy. Torn Achilles obviously cannot be taken lightly. Edge would arguably need to be close to ready by January to really be able to capitalize on the promotional, TV build up for Phoenix or at least that's one school of thought."

Powell's POV: It's hard to know what to believe here, as you know WWE wants to make Edge's return a big surprise. If he slow to recover, then it will be interesting to see what the cutoff is for WWE officials, as they won't risk advertising him for a big match at WrestleMania if there's a chance he can't work.

Other topics include Brock Lesnar, Jeff Hardy's legal situation, and J.R. traveling this weekend.

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